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Tag Archives: design

EEVblog #73 – How to screw up your winning product

Another random drive-time rant. Dave rants about how dickhead marketing changes can screw up your winning product. The Tropicana Story: http://www.businessweek.com/the_thread/brandnewday/archives/2009/04/tropicana_fiasc.html and http://www.fastcompany.com/blog/linda-tischler/design-times/never-mind-pepsi-pulls-much-loathed-tropicana-packaging and http://www.johnmamus.com/designeverything/2009/01/tropicana-design-critique.html Podcast: DownloadPodcast (podcast2): Download

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EEVblog #72 – Let’s Design a Product

In this supersized lecture length episode, Dave foolishly attempts to explain how to design an example product (the uCurrent) from start to finish. Read the FULL ARTICLE. The uCurrent WEB PAGE Podcast: Download

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