I find it amazing that an instrument manufacturer puts in the effort to design a nice scope but ends up crapping all over it by including a very noisy fan!
I think until recently, fan noise was just not on T&E vendors radar.
Look at the various threads on this site and you'll still see a wide spread of opinion about fan noises. People used to the old-school lawnmowers welcome the new "quiet" T&E while the others (including me) who lived through the change for PCs from absurdly noisy 10+ years ago to now quietly moving 100s of W out using big, slow fans, basically expect T&E manufacturers to pay attention to the design of their active cooling solutions, with noise being a major requirement.
The good news is that many vendors have made great progress, especially in their affordable gear which is more likely to end up in low-noise office or home environments (vs. noisy labs for expensive gear). The new Keysight supplies with a large thermally controlled fan are fairly quiet. The RTB2004 has a very carefully designed airduct and a big rubber support for the fan for reduced vibration and better flow leading to very acceptable noise in everyday conditions.
However, in both cases, they still missed the mark. The Keysight fan still runs when the supply is turned off (!) and the RTB2004 fan, while thermally controlled, has very little range, so its noise floor is probably 4-8dB higher than it could be with a bit of engineering attention (i.e. a few line of code).
I am not sure about Rigol, but I will continue bugging the T&E guys about fan noise until they are appropriately quiet.