Go back to elementary analytic geometry (graphing).
If the relationship between the input voltage V and the display value Y is truly linear (ignoring the discrete values restriction), then its equation is
Y = m V + b
where m is the slope and b is the offset.
For that ideal case, there can still be errors in m, which can be specified in terms of fraction of reading, and b, which would be given in terms of Y, either in counts displayed or fraction of full scale.
Of course, in the practical case there are still unwanted variations about the best-fit straight line, which will increase the specification values.