Ops, i just rechecked the video and it was the text in the thumbnail image that I was referring too.
The "Superconductor Busted" text makes the claim that the superconductor is busted.
Is it just clickbait, sure, but it's also making a general claim that the superconductor everyone is hearing about is busted, unless one investigates the video or description further to find out its just a specific video.
I've never been a big fan of clickbait in general.
The problems are:
a)
every Youtuber always does "click bait". You have to stand out from every other video out there.
b) You have to include in your thumbnail stuff that is relevant to the video and nothing more so it's not unreadable. So the more lengthy example of "Superconductor Demo Video" gets shortened to just "Superconductor" so it's actually visible and (along with the description) people know it's at least related the recent superconductor news.
c) It doesn't matter what we put in the thumbnail, the title, the pinned comment, or the desciption, there will always,
ALWAYS be someone who complains that it's "clickbait".
e.g. if I actually put "Superconductor Demo Video" in the thumbnail, there would be people who wouldn't complain that I did actually try to make the superconductor.
So ironically we have to make "clickbait" in way that does not waste people's time clicking on it.
There is absolutely no way I can do a thumbnail or title for this thing without SOME people being upset that it's "click bait" and not what they were expecting, one way or the other.
If I left out the word debunk, I'd get people complaining I didn't call it debunk, because I clearly debunked the demo video, 100%, no question.
If I include the word debunk then I get people upset that it's not debunking the ENITRE THING.
It's impossible.