When I hear the following words, "modern" "newer", "pretty", "trendy", "contemporary", used in such a way like below, I don't think I fully understand what they are trying to say other than what I think they think I am stupid and confused, don't know what I am doing and not mean't to understand other than to buy into it by the nicely sounding words they put together:
https://mountlighting.co.uk/led-lighting-vs-fluorescent-lighting/The M-Line Range from Mount Lighting provides a smart
, modern
, aesthetically crisp
and clean luminaire
system with the versatility
to incorporate endless
feature design concepts.
BUZZWORD BULLSHIT: Smart, modern, aesthetically crisp, clean luminaire, versatility
Sounds so meaningless to me.
Translated: "The M-Line Range from Mount Lightning provides lightning styles and fittings of the latest trends with lots of accessories and addons to choose from to help fit your application and lightning requirements. "
Does that sound clearer and accurate on what they are trying to say?