As the ceo, he found an undervalued asset. That's how value is created.
You've just effectively equated 'found' and 'created' or, more correctly, conflated. The value had to exist to be 'found' and to already exist it had to have been already 'created'.
It's exactly that kind of woolly thinking that gets used to justify the salaries of all the non-productive executives in the world while the people who actually do the work get little or nothing. Moreover, my personal experience of senior management suggests that 'found' is more likely to mean 'accidentally tripped over'. I usually find that senior management successes are in spite of senior management, not because if it.