I'll never get it. All the social media sites, Youtube, Facebook, Twitter... They are all blocked by any decent company. With a very good reason, you are there to work.
Why are they doing this? I mean if they get 100 hobbiist on board, that still wont cover even a very small production run by a business. I've been talkint to Farnell representative on a trade show, and he was genuenly curious what they need to do? Seriously?
1. Keep the website working and functional
2. Make sure everything arrives next day
3. Make sure that the price are not ridiculous, it doesn't need to be the lowest.
Bonus point:
4. Send a pizza with every order, I'll order every day.
Now they make a community, although there are only payed bloggers there. Why would we need this? And then there is Mr Heck.